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		<title>Indoff - Shamblin Promotional Products - Weblog</title>
		<link>http://shamblin.indoff.com/Weblog/</link>
		<description>Apparel and marketing for corporate identity, safety programs, client gifts and employee incentives.</description>
		<copyright>Copyright 2009 Indoff Inc.</copyright>
		<pubDate>Thu, 08 Jan 2009 18:19:48 CST</pubDate>
		<generator>Indoff Inc. RSS 2.0 v.1</generator>
		<managingEditor>johnshamblin@comcast.net</managingEditor>
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			<url>http://shamblin.indoff.com/img/indoff.jpg</url>
		<title>Indoff - Shamblin Promotional Products - Weblog</title>
		<link>http://shamblin.indoff.com/Weblog/</link>
		</image>
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	    <title>The &amp;quot;Middle Man&amp;quot;</title>
		<link>http://shamblin.indoff.com/Weblog/Archive/2007/7/28/The_Middle_Man</link>
		<description><![CDATA[<p>Have you ever wanted to cut out the middle man? Go straight to the source and save money?&nbsp;For most of my clients, ordering marketing and promotional items is an important&nbsp;responsibility that is in addition to their regular job duties.&nbsp;It&#39;s time-consuming and can be frustrating, even for an experienced professional.</p><p>&quot;I never new how&nbsp;hard just placing an order could be!&quot; said one exasperated client.</p><p>&quot;After spending two days trying to order sticky notes online, I gave up and called you.&quot; (I just placed her order yesterday.)</p><p>&quot;They wanted .eps vector art for color separations.... I had no idea what they were talking about&quot; said another returning client.</p><p>Nearly all&nbsp;industries have&nbsp;middle men. They serve an important role and ad value. They know the product and it&#39;s technicalities. I know what .eps vector art is, and&nbsp;can&nbsp;prepare it&nbsp;in Mac or PC format.&nbsp;Want your logo embroidered on a cap? It&#39;ll have to be professionally digitized first&nbsp;but it may be impossible to sew&nbsp;your artwork&nbsp;on a garment. I know how to fix that for you.</p><p>In the promotional products industry, there are literally thousands of manufacturers and suppliers. Each has dozens or even hundreds of products&nbsp;with&nbsp;different artwork and set up&nbsp;requirements, minimum orders,&nbsp;and production times. It&#39;s technical, it&#39;s complicated, and if it&#39;s not done right, your stuff won&#39;t look good.</p><p>So how do you chose? Who&#39;ll get your artwork prepared correctly? Which vendors can you trust to deliver what they promise? That&#39;s where I come in.</p><p>I&#39;m the middle man.</p>]]></description>
		<pubDate>Sat, 28 Jul 2007 08:35:40 CDT</pubDate>
		<guid>http://shamblin.indoff.com/Weblog/Archive/2007/7/28/The_Middle_Man</guid>
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	    <title>Safety Program</title>
		<link>http://shamblin.indoff.com/Weblog/Archive/2007/6/21/Safety_Program</link>
		<description><![CDATA[<p>For the past fifteen years, I&#39;ve worked with corporate safety programs&nbsp;so I know&nbsp;how successful they can be in reducing accidents. Georgia Pacific, Georgia AGC,&nbsp;MeadWestvaco,&nbsp;and Keystone Foods are&nbsp;clients we&#39;ve had for years, and I&#39;ve seen their safety programs not only reduce on-site accidents, but build employee morale as well.</p><p>Manufacturing, construction, processing and transportation.... any industry where employees are in potentially dangerous situations on the job, that&#39;s where a well planned safety program can pay big dividends in reducing lost-time accidents.</p><p>Ordering employee incentive items at regular intervals, and offering apparel or more expensive&nbsp;awards&nbsp;when safe hour benchmarks are met is a common practice that&#39;s been proven successful.</p><p>Having owned an advertising, screen print and embroidery company&nbsp;for fifteen years, I have in-depth knowledge&nbsp;in preparing professional quality artwork for all client purchases. Now, working with Indoff, I can devote all of my time to servicing customer accounts, including preparing artwork for approval before the order is put into production.</p><p>With our on-line search program and affiliation with ASI, I can find virtually any promotional item, apparel, gifts and awards, and have a quote to you by e-mail, usually within hours. Give me a call today and see why my clients have stayed with us for nearly two decades.</p><p>&nbsp;John Shamblin<br />Indoff Promotional Products Territory Manager<br />South Alabama and South Georgia<br />334-370-2113</p><p>&nbsp;</p>]]></description>
		<pubDate>Thu, 21 Jun 2007 15:07:25 CDT</pubDate>
		<guid>http://shamblin.indoff.com/Weblog/Archive/2007/6/21/Safety_Program</guid>
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	    <title>Business Identity</title>
		<link>http://shamblin.indoff.com/Weblog/Archive/2007/6/12/Business_Identity_1</link>
		<description><![CDATA[<p>Have you ever noticed how the big&nbsp;corporations have&nbsp;their familiar&nbsp;logo on everything? Apparel, stationery, shipping labels, signage, vehicles, websites... the logo is on everything, consistently applied and&nbsp;instantly recognizable. There&#39;s a reason for this. It&#39;s been researched and proven time and again.</p><p>&nbsp;Establishing and maintaining an identity is an effective&nbsp;psychological tool that targets a specific, demographic market segment and builds their confidence in the company. This identity also enhances&nbsp; credibility with employees, vendors and other organizations. It&#39;s not rocket science, but it IS the science of psychology.</p><p>&nbsp;An effective indentity or &quot;brand&quot; begins with a professionally designed logo. There is a lot more to a good logo than meets the eye, and&nbsp;working with an <a href="http://www.shamblin.net" target="_blank" title="Marketing Design">experienced professional</a>&nbsp;is crucial. A poorly conceived logo can compromise an image from the outset and that can be difficult but not impossible to overcome. </p><p>It&#39;s becoming more common for laypersons to design their own logo because, let&#39;s face it, everybody has a Dell and a click art CD these days. But then,&nbsp;anybody can buy a scalpel too. Would you take out your own appendix?</p><p>&nbsp;</p>]]></description>
		<pubDate>Tue, 12 Jun 2007 16:13:23 CDT</pubDate>
		<guid>http://shamblin.indoff.com/Weblog/Archive/2007/6/12/Business_Identity_1</guid>
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